omotenashi

2018 Lexus LS: evidence of Omotenashi

We take a look at how the new Lexus LS embraces the traditional Japanese hospitality principles of Omotenashi, by caring for vehicle occupants and anticipating their needs.

Lexus LC interior: crafted for a new era

Elegance, comfort, sophistication and intricate attention to detail – all elements that can be experienced in the welcoming environment of the Lexus LC interior.

Lexus Omotenashi

Omotenashi: What does it mean to Lexus?

The Japanese tradition of omotenashi, hospitality that anticipates and fulfils people’s needs, has had a strong influence on Lexus. We take a look at what it means and why it inspires us.